Archive for the 'Article Marketing' Category

Purchasing Private Label Rights to Save Work

April 26th, 2008 | Category: Article Marketing

Purchasing Private Label Rights to Save Work

A quick way to get some articles circulating at article sites is by purchasing ones with private label rights. You will need to do some work to these before you submit them.

Understand that other people are  purchasing the same private label rights. When several people submit identical articles, each listing themselves as the author, it becomes a problem. Your need to make your private label articles unique.

In most cases, buying these articles allows you to change them in any way you please.  It is your choice whether to do a total rewrite or you can just change a few things that will make it different from what the other owners of the same articles have.

Change titles and subtitles completely. Don’t  change their meaning, just the wording. Make sure the headline still tells readers what the article is about, just say it in a different way.

Next, change the first and last paragraphs. Again, keep the original meaning of the paragraphs, just change the wording.  Just changing a few words in each sentence can make all the difference.  Making these changes will only take a couple of minutes. Replace one word with another one that exactly the same meaning as the original word.

Change links that appear in the article. Use your own affiliate links, or even with product links if want,  just as long as the links you are placing in the content still fits with the content you are good to go.

Finally, read the article through. Is there anything that you would normally word differently, or even say better? If so, change the wording to your own. With the above changes, the article is an original and no longer just a private label rights one!

No comments

Positive Aspects of Article Marketing

April 25th, 2008 | Category: Article Marketing

Positive Aspects of Article Marketing

Using articles in your marketing has several advantages. The greatest advantage is that article marketing is highly effective, and it is free. If you decide to pay someone else to write your articles for you, of course,it won’t be free but will be very low cost.

Writing and submitting articles offers you the chance to build a large number of back links to your site without having to provide outbound links in exchange for these,  all in a relatively short amount of time. This helps boost your search engine rankings by increasing your search engine optimization.

If you like to write and can do it fairly well, you can easily express yourself by produceing quality articles in a very short time, all at no cost. These 300 to 500 word articles will help to establish you as an expert within your niche. When you establish yourself as an expert, you are also building trust with those that read your articles, and this in turn, of course, creates more sales.

Articles have a domino effect. Viral marketing means that you do something once and it spreads, providing you with the benefits far into the future. That’s how article marketing works. You write and distribute the article one time, and it serves you with back links, increased traffic, credibility, and trust for years to come.

If you write articles on a weekly basis, you will find that it serves to increase your back links, your traffic, your credibility, your trust, and ultimately your sales for an even longer period.

You can’t go wrong if you are producing quality, informative articles within your niche. While your articles should not be sales letters disguised as articles, you can use articles to pitch products, as long as the information is informative and useful to the reader, even if they do not purchase the product. Often a customer will return at a later time to buy.

No comments

More Profit-Making Ideas for Your Articles

April 24th, 2008 | Category: Article Marketing

More Profit-Making Ideas for Your Articles

Always keep in mind that your main goal is to make money.  Many internet marketers are effectively using their articles to do just that and this should be your goal as well.

Articles get customers to your website where they can view your products and services. They can be used to gain a customer’s trust in you as an expert in your field.  These people become buying customers.  Selling the private label rights to your articles or turning them into a digital product will end up making you money

What can you do in addition to these things?  Is there something other than the resource box of the article that can help make it more profitable.  You advertise You invite people to your website but there is still something else that you can do to increase the value of your article.

Your main goal is to get the customer to buy, whether it is your own product or a product that you are an affiliate on.  Either way, you realize a profit and that is what you want to do.

Look at the people who are competing with you.  Sign up for any affiliate program they have and advertise their product.  You end up using your competitors to make money for you.  Find products that relate to your chosen field and may tie in with your product.  Once you become part of their affiliate program, advertise for them within your articles.

Most people won’t click on a link that is obviously from an affiliate program.  There are programs you can obtain that will change the link by shortening it.  This cloaks the link.  You can also direct potential customers to your own website and have them then go to your affiliate’s site.  Either way, the goal is to get them there.

You don’t want to turn your article into an advertisement.  You want to provide information that the reader can use.  Show how the product ties in with this information.  You might find this is an easy way to increase your income.

No comments

Membership Sites-Another Place to Place Your Articles

April 23rd, 2008 | Category: Article Marketing

Membership Sites-Another Place to Place Your Articles

Article directoriesare not the only place you can submit your article. There are places called private members sites. There are some sites that do not require you to belong, but most insist you be a member in order to submit.

Submitting to private members sites can help your articles become more valuable to you and your sales. The competition for attention to individual articles is not as fierce at a private members site as it is in popular article directories. This will make it more possible for your article to have greater views.

Individual membership sites will have seperate guidelines for posting articles. It is important to read the guidelines and follow to them exactly when submitting an article or you may find yourself banned from the site.

Some membership sites have a seperate area of their websites specifically for the articles. Others have forums in which they allow you to post directly to the boards.  It is almost mandatory to belong to these forums if you wish to post. Always watch for a chance to get your article out there.  Read the small print as often the information for submission is placed there.

Some membership sites offer the chance to have your article syndicated. You will need to add a small piece of HTML code to the site page where you want the article.  This will further increase your exposure!

Sure Fire Wealth at www.surefirewealth.com is a place where non-members can post articles, as long as they aren’t really sales letters. If you have an informative article, you can not only submit it here, but also make it available for syndication.

No comments

Interviews and How to Best Use Them

April 22nd, 2008 | Category: Article Marketing

Interviews and How to Best Use Them

Have you ever done an interview? If so, you have the makings of an article or maybe even several articles. Interviewing other experts in your chosen field is a wondeful way to get information that your readers will want to read.

Using an interview as your article is also a great way to get the reader to your site. When writing the article, don’t give into the temptation of using the whole interview. Instead, use bits and pieces of the interviewinterwoven with your own information. Then, at the end of the article, let the readers know they can read the whole interview at your website.

Give your interview content article credibility. Let readers know the expertise of the person interviewed and how the person can be contacted. Readers want to know what qualifies this person to speak about this topic. This information should be included in the article,  reserving the resource box for you, the author of the article.

Record your interviews then have the interviewe transcribed.  You will then have the interview in print, as well as in audio format. This can be done rather cheaply. One of the lowest priced transcribing services can be found at www.writingandtranscribingservices.com .  They provide high-quality service.

Decide your questions before the interview, and really consider  what your listeners or readers want to know from this person. Do not show up without a plan of action. Don’t settle for anyone to interview,seek out experts that will greatly interest your readers.

Make sure you provide the  person you interview with a copy of the article. This person may have a list of contactsand  their own website, where they will most likely announce the interview article.  They can only benefit from letting their customers and readers know about any articles in which they appear. This in turn helps you by directing more traffic to your site, more people opting into your list, and ultimately, more buying customers.

Again, interviews make wonderful articles. Readers always want to hear what experts have to say about topics that catch their interest, and Marketing studies have shown that providing readers with these types of articles produces a lot of sales.

No comments

I Hate Writing Articles - Isn’t There An Easier Way?!

April 21st, 2008 | Category: Article Marketing

I Hate Writing Articles - Isn’t There An Easier Way?!

Owning, running and maintaining an internet based business or a site needs articles. Plain and simple, every who has a site knows this. Even those who don’t have sites but are frequent internet users knows this as well. Articles quench the thirst for information and knowledge of the people. Plus, the articles provides many other benefits for the site.

The benefits that articles provide are putting a site high in the ranking in search results of keywords and keyword phrases that pertains or are relevant to his or her site. They also provide attraction to website visitors when they are appreciated and is linked to your site from another site or newsletter. Articles provide for the increase of the confidence and trust levels of customers to your site and company.

Many articles are also beneficial to both company and its traffic. When the readers like the articles, they would tell more of their friends, family and peers and recommend your site to them, providing for a larger volume of traffic. You get bigger sales if your traffic trusts and believes in you. Your product or services would be much easier to sell when they know you know what you are doing and talking about.

So ok, we have established that articles are very important to a site and to business. Articles are crucial and to keep ahead in the game, a site must have an article, it is imperative. There is one dilemma though, not many people like writing articles.

Many website owners would rather spend their time on something else, and unless you’re a big time company, you don’t have the necessary resources to use on a pool of article writers. Plagiarism or copying of other articles is frowned upon and could easily get you into trouble, worst case scenario; a hefty fine and jail time.

So what are the other options?

Well, for starters if you hate writing articles and you can’t afford to hire people to write for you then don’t. Get free articles. The first place to look at for free articles is the public domain.  Here you won’t have problems with copyright infringement and the following penalties and fines if you get caught for plagiarism.

Public domain articles are articles freely given to the public for public use. You can do whatever you want with it. You can place it on your site, name it as yours, put it in a newsletter its you decision. Always remember though that you will have to choose articles that is very relevant to your site.

The downside to public domain articles is that since it is free for everybody, many of your competitors may have access to them as well. Since every site needs to be original and unique even though you have the same niche, this could be a predicament. You may also have to edit them a bit to place more keywords and keyword phrases to make them better.

Another way to get free articles is to allow other sites which has the same subject or topic as yours to submit articles to your site. This would be only to augment your existing content or else all your articles would be leading to other sites since these articles would have resource boxes with them that could link or direct the readers to their site. That’s why it is important to have your own articles; you cold use them to link your site to other sites as well.

But, to truly feel the impact of what a good article to you, go for original ones. There are many article writers who do part time and freelance article writing jobs that charges only minimal fees. You can get good articles that have all the keywords and keyword phrases you need and people are looking for.

The investment you made for these articles would be worthwhile because you could use them for all the benefits you could offer. You hold copyrights to them and you will be able to use them anyway you want. As your articles help you in building your business and your site, you will have more articles to write and maybe then you wont be having second thoughts about articles.

No comments

How to Create an Outline For All of Your Article

April 20th, 2008 | Category: Article Marketing

How to Create an Outline For All of Your Article

We’ve done it through junior high, it expanded longer through high school, then on college it became chapters. No matter how many times a person have done it, writing articles has proven to be a task many has continuously avoided. Now at a time when writing articles could help your job or work, facing the job at hand can be still faced with unfriendly behavior.

While there are a great number of people who do not have the same attitude in article writing as others, there are still those who would rather walk in piping hot coals than do some article writing. What set other people apart from other towards article writing is that they are prepared and has some methods and procedures in writing articles.

One of the methods you can use to prepare yourself when tasked to write in article is creating an outline first. Creating an outline for all your articles makes you prepared. You have an idea of what to do first and make a plan for your succeeding steps. Being prepared makes the job easier and faster. Being organized will allow for disorientation to be shunned away.

An outline can act as the design or blueprint for your article. This will guide you in creating the introduction, body and conclusion of your article. Here in this point, you can write down some of the ideas and sentences that you feel will look good in your article. This could be some of the focal point that could help make your article creative, interesting and appealing to a reader.

A carefully planned and fully prepared project would guarantee and ensure a problem and worry free procedure that can virtually go without any hassles. Creating an outline for all your articles will get you ready and breeze through writing an article in no time at all. Here I will provide you with some tips and guidelines in how to create an outline for all of your articles.

Do a couple of brainstorming and jot down your brilliant ideas first. Think of some ways to attract the interest of your reader. Designate a time frame where you can write down all the ideas that you can use for your articles. By this time you should have done all your research and information searching. Review and reread your ideas and notes, gain mastery and sufficient familiarity with your topic so that writing them down later own would be easy for you.

The next step is to discover your sub topic and sub titles. As you would provide a first sentence for your article, one that would immediately grab the attention of your reader, you would need some as well for your sub topics. To be concise, you would need to get all the facts that will support and go against your point.

These are the frames or skeleton of your article, now its time to add the flesh and the meat of your article. You will need to connect all your paragraphs and sub topics. This will form the body of your Article. While the introduction will usher in the ideas of your paragraph, you will need a conclusion. The conclusion will wrap up your points and drive in what you are saying in your article.

The outline for your article would also require you to write a draft first. This may take more than one attempt but remember that it is called a draft for a reason. Your outline shall be perfected as each draft is written and this draft is meant for your eyes only so there’s no reason to feel ashamed. As you go on, you will clearly see the bigger picture and write an article that will perfectly suit what is demanded of it.

Reread and reread what you have written down. Always refer to your outline so that you wont drift away from what you had first written down. Its not hard to be caught in the moment and get lost in your writing frenzy. Your outline will help you keep in track. All those hours spent in outlining your article will not go to waste. This will serve as your guide in writing articles. Trust and rely on your outline because this will prove to be a very helpful tool in writing all of your articles.

No comments

How to Go About Getting Your Article in Directories

April 19th, 2008 | Category: Article Marketing

How to Go About Getting Your Article in Directories

You’ve written your article, distanced yourself from it for a couple of days and are now sure it is ready to be submitted to article sites.  Each of these sites has its own rules regarding submissionm regardless of whether it is called an article bank or an article directory.

You need to start by doing your homework. Most of the sites will require you to register, which costs nothing.  Making a document with your name, address, telephone number, email address, business name, and website address, as well as the username and password that you would like to use will save you time . You can copy and paste from it into each site.   You can also use software, such as Roboform at www.roboform.com .

Read the submission guidelines completely for each site before you submit for each one is different.  The sites will vary on how many articles they will accept each week. Some article sites require an actual human being to register. Not following the guidelines set forth could cause you to be banned from ever posting.

While most sites will post your entire article, there are some that will only post a brief bit and link to the article stored at your site. You will find it boring to type in the same information over and over again so that is where the cut and paste document or Roboform comes in.

It’s much easier to have a ready-made document or  software to fill in the repeat information. Next, fill in your  headline, subheadline, the body of the article, and your author’s resource box information, cutting and pasting works well here.  Some of the sites will keep your information on file but you may find yourself needing to change this information when you choose to promote a different product.

After submitting your articles, you will see an increase in the amount of mail you receive. Using a different email address solely for article submissions will help.  You will need to make sure and check it, however, because the article sites always check for email validity.

There are hundreds of sites to submit your articles to,  but the following listed ones are the ones you should start with.

Article Blast
http://www.articleblast.com/index.php

Article City
http://www.articlecity.com

Article Finders
http://www.articlefinders.com

Article Hub
http://www.articlehub.com

Articles Factory
http://www.articlesfactory.com

Connection Team
http://www.connectionteam.com

Constant Content
http://www.constant-content.com

E-Calc.net
http://www.e-calc.net

Free Zine Site
http://www.freezinesite.com

Go Articles
http://www.goarticles.com

How To Advice
http://www.howtoadvice.com

Idea Marketers
http://www.ideamarketers.com

Marketing Seek
http://www.marketing-seek.com

Morgan Article Archive
http://morganarticlearchive.com

Simply Search 4 It
http://articles.simplysearch4it.com

The Ezine Dot Net
http://www.theezine.net

Valuable Content
http://www.valuablecontent.com

Certificate.net
http://certificate.net

Xongo
http://www.xongoo.com

No comments

Hiring a Ghostwriter

April 18th, 2008 | Category: Article Marketing

Hiring a Ghostwriter

Even if you can write, it might make more sense to hire one or more ghostwriters to provide your articles. Needing hundreds of articles in a short amount of time will make it necessary to hire several.

There are many reasons to have someone else do your writing. The hard part is, finding a good, affordable ghost writer.  You can post a bid request for the work at one of the freelance sites, such as www.elance.com or www.rentacoder.com , but you may not get a writer who can do a decent job.

One of the major problems you may find at these sites is the fact that in order to get a low price, they often hire writers who don’t speak, or write, English very well. This doesn’t mean that the writer is a poor one, it simply means that they don’t know English well enough to provide the content you need.

Plagiarism is often another problem you will find at these sites.  If you purchase articles from a writer at a freelance site, go to copyscape at www.copyscape.com and run each article through to make sure that the work is original.

Your best bet is to hire someone who you can use exclusively for all of your writing needs. Most of these writers are quite expensive, but you can find some that will write good articles at a reasonable price. One company that hires good writers and charges affordable rates can be found at www.writingandtranscriptionservices.com . This place offers you 300 - 500 word articles written for under ten dollars.

The best way to get what you want from another writer is to relay exactly what you are looking for. Providing the writer with a list of topics or titles for the articles is a very good idea. This allows the writer to see exactly what you are looking for. A good writer will get your articles done quickly.  The time will depend on how many articles you need, and how much research the writer must do.

Most ghost writers will want part of their money before they start working for a new customer. This deposit is usually equal to one third or one half of whatever the total cost will be. Once you and your writer have established a good working relationship, however, they may allow you to pay only upon completion.

No comments

Giving Others Free Reprint Rights

April 17th, 2008 | Category: Article Marketing

Giving Others Free Reprint Rights

The purpose of writing and distributing articles is threefold: to increase website traffic, to establish your credentails as an expert, and ultimately to sell more products or services. Just writing and submitting articles won’t do this, however. You must make it possible for your articles to become viral.

An article that you write  is distribute to the various article sites on the Internet only one time. From there, ezine publishers, blog writers, and website owners who have an interest in information in your area will find the article and publish it on their websites, blogs, and in their ezines.  This starts the viral domino effect.

From those websites, blogs, and ezines, other people will pick it up and publish it in their ezines and on their websites. The one article just snowballs. The sky is the limit.

Ten years from now, you could be wandering the Internet and stumble across an article that you wrote and distributed just today. It shouldn’t come as a surprise if that website owner only recently published your article on their site. If you search for that same article, at that time ten years from now, you may be astounded as to many times that one article appears!

The article will all but disappear, however, unless you give it the ability to become viral. You do this by including a notice at the very bottom of the article giving others permission to reprint the article, free of charge, as long as the article remains unchanged, and your resource box is included in the reprint.

It’s that easy. One small sentence at the bottom of your articles can change the entire path of your article simply by allowing it to be reprinted.  This will in turn change your business for the better. Without that notice, others won’t know if they can use your article, even if it is posted at an article site. If there is a doubt, most people will pass up reprinting the article to protect themselves from accusations of copyright infringement.

To make sure your article becomes viral, make that one sentence permission a normal part of all your article.

No comments

« Previous PageNext Page »